Tuesday, August 07, 2007

MAYBE IT'S TIME FOR A NEW, EDGIER TOWN MOTTO


Ok, here's the good news: Ocean City, which touts itself as both a world-class beach resort and the economic engine of the county, made national headlines last week. The bad news is that it was for a bizarre homicide case that held the media's attention for days on end. The town even made copy for Newsweek... although it was only on a left-hand page.
It's nice to see our little town get world wide attention, isn't it. The problem is that that the thing that get us noticed is not on the list of things we're paying some high-dollar PR firm to promote. SO maybe we need to ditch them and go with a motto reflecting what we're becoming known for.... I mean, the last big media coverage we had was for the Sifrits, that lovely manical, homicidal couple who visited us a while back.
So let's ditch that candy-assed blue and white flag, and go with the tried and true Jolly Roger. I mean, it's universally recognizible. It's got history, and it's got a edge to it. Think about it... people like to be scared. Just look at the number of people riding the roller coaster, paying big money to ride a slingshot made out of a giant bungicord, or running across Coastal Highway at night. We really should capitalize on this.
Of course, we'll need a new motto: More Fun Here just seems too tame. Oh! How about something like: You May Die Here, But You'll Be Famous. Or, Come to Ocean City and Meet Your Maker, or You Never Know What You'll Find Buried in the Sand.
Let's work on it.

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